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How Title Companies Can Rank Higher in the Google 3-Pack: Local SEO Tips

Jason McCord
January 16, 2025

For local businesses, the Google 3-Pack is the holy grail of search engine results. These are the top three local listings that appear when someone searches for a service in their area, like “title companies near me.” Securing one of these spots can significantly boost visibility, drive leads, and grow your business. But how can you get there? Here’s what you need to know.

What Is the Google 3-Pack and Why It Matters for Title Companies

The Google 3-Pack appears prominently at the top of local search results, often above organic listings. It highlights three local businesses, displaying key details like contact information, location, and reviews. For title companies, being in the 3-Pack can:

  • Increase your visibility to potential clients.
  • Build trust through reviews and ratings.
  • Drive leads by making it easy for customers to contact you.

Local Strategies to Improve Your Google 3-Pack Ranking

While we don’t provide SEO services directly, Hometrics can help you with actions that support your local search visibility. Here are actionable strategies we can help you implement:

1. Gather and Showcase Reviews

Reviews are essential for building trust and improving rankings. 

  • Request reviews from satisfied clients.
  • Monitor and respond to feedback to show engagement.
  • Highlight your top reviews on social media and your website.

2. Engage with Your Customers

Engagement signals relevance to both customers and Google. 

  • Track customer interactions and stay proactive with your communications.
  • Create posts that connect with your audience, sharing testimonials, updates, or team highlights.

3. Leverage Social Media for Local Exposure

Active social media profiles can increase your visibility in your community. 

  • Plan and post updates to platforms like Facebook and Instagram.
  • Share engaging content that drives traffic back to your website.

Why choose Hometrics to support your Google 3-Pack Goals?

Hometrics equips title companies with tools to simplify and automate customer engagement, review collection, and social media posting. While improving your Google 3-Pack ranking isn’t a guaranteed outcome, our platform helps lay the foundation by increasing visibility, fostering trust, and maintaining an active online presence.

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